Virsha Clients Speak Out

I am very proud of past client successes and would like to share with you a few testimonials:

“Over the past 6 years, I’ve worked with Sharon Virtue on pay-per-click campaigns for various Microsoft products. Sharon is a top-notch project manager, always ensuring that all aspects of a campaign are addressed thoroughly.

Not only does Sharon have a genuine curiosity about how customers make decisions in the online world and a solid understanding of big brand issues, but she also sees the big picture of how PPC fits into an overall online marketing strategy.

Sharon is a personable and professional vendor, and demonstrates deep knowledge of all things search. She has consistently delivered creative and cost-efficient marketing initiatives – accompanied by useful metrics and analysis – to meet our business objectives.”

Michael Wilenzick
Senior Product Manager
Microsoft Corp.

 

“Sharon came on board to analyze and make necessary changes to our Google AdWords PPC campaign, which was simply not meeting its CPA goal.  Within a short period of time she turned the campaign around & had decreased our CPA by 73% — not just meeting, but exceeding, all expectations.  Further campaign ROI improvements were realized when she consulted on custom landing page design.” 

Joe Parent
VP Marketing & Business Development 
Vonage Canada

 

“Sharon Virtue’s expertise in PPC campaign management & analysis allowed us to continuously improve our campaigns in the competitive space of enterprise business intelligence solutions. Working closely with the Web Analytics & Marketing teams, Sharon provided insightful analysis to ensure we were getting the best ROAS possible.”

Natalie Spence
Manager, Web Analytics & Search Marketing
Business Objects

 

“Sharon Virtue provided true value and expertise in our work to get the most out of our search engine keyword buys and optimization efforts. It was clear that she truly understood the business and worked tirelessly to improve our click-through and conversion rates.”

Eddie Yandle 
Senior Director/Online Strategy 
Microsoft Small Business/Worldwide SMS&P 

 

“Sharon brings a unique skill set to the world of search engine marketing.  Her background as a librarian means that she has deep knowledge of the world of searching, taxonomies, classification, lexicons and metadata. It also gives her an extra edge in finding creative solutions to help your website attract the users and clients you want. She has highly impressive focus, talents, and professionalism.”

Stephen Abram 
Vice President, Innovation 
Sirsi Corporation

 

“Sharon brings both a wealth of industry experience & academic training to the courses she teaches. Her library science degree makes her an expert at knowing how people search for and find information on the web. This, combined with her understanding of SEM best practices, makes her an exceptional coach/consultant/teacher/adviser for corporations interested in increasing their web visibility. We liked her work so much that we hired her to market our own products.”

Rahul Sharma 
Vice President, North America 
Freeplay Energy plc