about virsha

Virsha is a search engine marketing firm founded by Sharon Virtue in 1999. Virsha combines the one-two punch of traditional and digital techniques to give your corporation the competitive edge in a crowded wired world.

Virsha has evolved over the years - today catering to mostly a high tech B2B clientele. It seems to be a good fit. We know the web. We know searchers. We can help you to help them find their way.

Why the B2B focus?

Simple: Virsha likes a challenge. B2B marketing is full of complex problems to solve - from defining conversions for a lead generation Web site, to assigning an appropriate cost per lead value in order to determine ROI. Your competition is undoubtedly playing in the PPC arena in additional to having a search engine optimization strategy in place. Virsha excels at dovetailing these two different search engine marketing tactics.

Why hire a librarian to do a marketer’s job?

Do you really need another marketer on your team? Virsha’s clients appreciate her:

• In-depth knowledge of search engines and directory classification systems
• Intuitive understanding of user search habits
• Expert level competitive intelligence & web research skills
• Well-honed analytical skills
• No-nonsense, jargon-free approach to client relations

Choosing a search engine marketing firm shouldn't be that big a deal. There are certainly enough (too many?) out there. The issue isn't really product differentiation - we all do basically the same thing. It's finding the right fit - a company in which you have confidence. A company whose approach you trust.